|
|
1.
|
A framework for marketing management
by KOTLER, Philip. Publisher: Delhi Pearson Education 2002Availability: Items available for loan: Management and Commerce [Call number: 658.8 KOT] (1).
|
|
|
2.
|
A Preface to marketing management /[by] J.Paul peter, James H.Donnelly, Jr. Lawrence X.Tarpey
by PETER, paul J [Author] | Tarpey, lawrence X [Author] | Donnelly, James H., Jr [Author]. Publisher: Plano Business pub. 1982Availability: Items available for loan: Management and Commerce [Call number: 658.8 PET] (1).
|
|
|
3.
|
A Preface to marketing management
by Peter, Paul J. Edition: 5th ed.Publisher: Boston Richard D. Irwin 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8 PET] (1).
|
|
|
4.
|
Advanced marketing strategy: phenomena, analysis and decisions
by URBAN, Glen L. Publisher: Englewood Cliffs Prentice Hall 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8 URB] (2).
|
|
|
5.
|
ADVANCES in services marketing and management research and practice: a research
by Swartz, Teresa A., ed. Publisher: Connecticut JAI Press 1992Availability: Items available for loan: Management and Commerce [Call number: 658.80052 ADV] (1).
|
|
|
6.
|
Advertising and marketing / [by] Thomas J. Kuegler Jr.
by KUEGLER, Thomas., Jr. Edition: 3rd ed.Publisher: New Delhi Prentice-Hall 2000Availability: Items available for loan: Management and Commerce [Call number: 658.8 KUE] (1).
|
|
|
7.
|
An introduction to marketing /[by] D. Amarchand, B.Varadharajan
by AMARCHAND, D | Varadharajan, B. Publisher: New Delhi Vikas pub. 1979Availability: Items available for loan: Management and Commerce [Call number: 658.8 AMA] (1).
|
|
|
8.
|
Analysis and evaluation: John Williams of marketing knowledge / John Williams
by Williams, John. Publisher: Amsterdam Elsevier/Butterworth Heinemann 2006Availability: Items available for loan: Management and Commerce [Call number: 658.8 WIL] (1).
|
|
|
9.
|
Analysis for marketing planning
by LEHMANN, Donald R. Edition: 4th ed.Publisher: Chicago Irwin 1997Availability: Items available for loan: Main Library [Call number: 658.8 LEH] (1), Management and Commerce [Call number: 658.8 LEH] (1).
|
|
|
10.
|
Applications in basic marketing: clippings from the popular business press / [by] E.Jerome McCarthy, William D.Perreault., Jr.
by McCARTHY, E.Jerome | PERREAULT, William D., Jr [Author]. Publisher: Boston Irwin 1990Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (1).
|
|
|
11.
|
APPLIED marketing and social research /edited by Ute Bradley
by Bradley, Ute [Editor]. Publisher: New York Van Nostrand Reinhold 1982Availability: Items available for loan: Management and Commerce [Call number: 658.8 APP] (1).
|
|
|
12.
|
Australian marketing management
by KOTLER, Philip. Publisher: Sydney Prentice-Hall 1980Availability: Items available for loan: Management and Commerce [Call number: 658.8 KOT] (1).
|
|
|
13.
|
Basic marketing
by McCarthy, Jerome E. Edition: 2nd CanadiPublisher: Georgetown Irwin-Doesey 1979Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (1).
|
|
|
14.
|
Basic marketing research
by Churchill, Gilbetr A. Edition: 2nd ed.Publisher: Fort Worth The Dryden Press 1992Availability: Items available for loan: Management and Commerce [Call number: 658.8 CHU] (1).
|
|
|
15.
|
Basic marketing: a global managerial approach / [by]E.Jerome McCarthy, William D. Perreault., Jr.
by McCARTHY, Jerome | Perreault, D.William. Edition: 11th ed.Publisher: Homewood Irwin 1993Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (1).
|
|
|
16.
|
Basic marketing: a global managerial approach / [by] William D. Perreault, Jr., E.Jerome McCarthy
by PERREAULT, D.William., Jr | McCarthy, Jerome E. Edition: 12th ed.Publisher: Boston McGraw-Hill 1996Availability: Items available for loan: Management and Commerce [Call number: 658.8 PER] (1).
|
|
|
17.
|
Basic Marketing : a global managerial approach / William D.Perreault, E.Jerome McCarthy
by PERREAULT, William D | McCarthy, E.Jerome. Edition: 15th ed.Publisher: Boston McGraw-Hill 2005Availability: Items available for loan: Management and Commerce [Call number: 658.8 PER] (2). Items available for reference: Management and Commerce [Call number: 658.8 PER] (2).
|
|
|
18.
|
Basic Marketing : a marketing stratege planning approach
by PERREAULT, William D., Jr | Cannon, Joseph P | McCarthy, E.Jerome. Edition: 16th ed.Publisher: Boston: McGraw-Hill, 2008Availability: Items available for loan: Management and Commerce [Call number: 658.8 PER] (1). Items available for reference: Management and Commerce [Call number: 658.8 PER] (1).
|
|
|
19.
|
Basic marketing: principles and practice
by CANNON, Tom. Edition: 2nd ed.Publisher: London Cassell 1990Availability: Items available for loan: Management and Commerce [Call number: 658.8 CAN] (1).
|
|
|
20.
|
Basic marketing; a managerial approach [by]E.Jerome McCarthy
by McCARTHY, Jerome E. Edition: 7th ed.Publisher: Homewood Richard D. Irwin 1981Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (3).
|
