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1. Essentials of marketing /[by] E.Jerome McCarthy

by MACCARTHY, E.Jerome.

Publisher: Homewood Irwin 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (1).

2. Essentials of marketing

by MACCARTHY, E.Jerome.

Edition: 4th ed.Publisher: Homewood Irwin 1988Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (1).

3. Essentials of marketing

by MACCARTHY, E.Jerome.

Edition: 5th ed.Publisher: Homewood Irwin 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (3).

4. Essentials of Marketing

by McCarthy, E. Jerome.

Edition: 4rth ed.Publisher: Homewood Irwin 1988Availability: Items available for loan: Management and Commerce [Call number: 658.8 MCC] (1).

5. Essentials of marketing research / [by] William R.Dillon, Thomas J.Madden, Neil H.Firtle

by DILLON, William R | Madden, Thomas, j | Firtle, Neil, H.

Publisher: Boston Irwin 1993Availability: Items available for loan: Main Library [Call number: 658.83 DIL] (1), Management and Commerce [Call number: 658.83 DIL] (2).

6. Essentials of marketing research / [by] William G.Zikmund, Barry J.Babin

by Zikmund, W.G | Babin, Barry.

Edition: 3rd ed.Publisher: Australia Cengage Learning 2007Availability: Items available for loan: Main Library [Call number: 658.83 ZIK] (1), Management and Commerce [Call number: 658.83 ZIK] (3).

7. Essentials of marketing: a global managerial approach

by PERREAULT, William .D., Jr.

Edition: 8th ed.Publisher: Boston Irwin/McGraw-Hill 2000Availability: Items available for loan: Management and Commerce [Call number: 658.8 PER] (2). Items available for reference: Management and Commerce [Call number: 658.8 PER] (2).

8. Essentials of marketing: a global managerial approach+CD-ROM / William D. Perreault., Jr, E. Jerome McCarthy

by PERREAULT, William .D., Jr | McCarthy, E. Jerome.

Edition: 10th ed.Publisher: Boston Irwin/McGraw-Hill 2006Availability: Items available for loan: Management and Commerce [Call number: 658.8 PER] (1). Items available for reference: Management and Commerce [Call number: 658.8 PER] (1).

9. Essentials of marketing : a global-managerial approach / by] William D. Perreault., Jr., E.Jerome McCarthy

by PERREAULT, William D., Jr | McCarthy, E.Jerome.

Edition: 10th ed.Publisher: Boston McGraw-Hill 2006Availability: Items available for loan: Management and Commerce [Call number: 658.8 PER] (1). Items available for reference: Management and Commerce [Call number: 658.8 PER] (1).

10. Essentials of marketing: text and cases / [by] Geoffrey Lancaster, Lester Massingham

by LANCASTER, Geoffrey | Massingham, Lester [Author].

Publisher: London McGraw-Hill 1988Availability: Items available for loan: Management and Commerce [Call number: 658.8 LAN] (3).

11. Essentials of media planning: a marketing viewpoint

by Barban, Arnold M.

Edition: 2nd ed.Publisher: Lincolnwood NTC Business Book 1987Availability: Items available for loan: Management and Commerce [Call number: 659.11112 BAR] (1).

12. Essentials of services marketing: concepts, strategies & cases

by HOFFMAN, K.Douglas.

Edition: 2nd ed.Publisher: [Singapore] Thomson 2004Availability: Items available for loan: Main Library [Call number: 658.8 HOF] (1), Management and Commerce [Call number: 658.8 HOF] (2).

13. The fundamentals and practice of marketing /[by] John Wilmshurst

by WILMSHURST, John.

Publisher: London Heinemann 1978Availability: Items available for loan: Management and Commerce [Call number: 658.8 WIL] (2).

14. Essentials of marketing research / Joseph F.Hair, Jr., David J. Ortinau, , Dana E. Harrison

by Hair, Joseph F., Jr | Ortinau, David J | Harrison, Dana E.

Edition: 5th ed.Publisher: New York McGraw hill 2021Availability: Items available for loan: Management and Commerce [Call number: 658.83 HAI] (1).

15. Essentials of marketing research

Availability: No items available

16. Essentials of marketing: a global-managerial approach

by PERREAULT, William D., Jr.

Publisher: Boston McGraw-Hill 2006Availability: No items available

17. Essentials of marketing: a global-managerial approach

by PERREAULT, William D., Jr.

Publisher: Boston McGraw-Hill 2006Availability: No items available

18. Essentials of marketing: a global managerial approach

by PERREAULT, William .D., Jr.

Publisher: Boston Irwin/McGraw-Hill 2000Availability: No items available

19. Essentials of marketing: a global managerial approach

by PERREAULT, William .D., Jr.

Publisher: Boston Irwin/McGraw-Hill 2000Availability: No items available

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