Marketing: the core / Roger A.Kerin, Steven W.Hartley, William Rudelius
By: Kerin, Roger A | Hartley, Steven W | Rudelius, William.
Publisher: New York McGraw-Hill/ Irwin 2011Edition: 5th ed.Description: xlvii, 507 p.ISBN: 9780078028922.Subject(s): MarketingDDC classification: 658.8| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books in Reference (R)
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Management and Commerce Science & Technology | R | 658.8 KER (Browse shelf) | Available | 253233 | |
Books in Stacks (S)
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Management and Commerce Science & Technology | S | 658.8 KER (Browse shelf) | Available | 253234 |
Includes glossary and index.
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