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Essentials of marketing research / [by] William G.Zikmund, Barry J.Babin

By: Zikmund, W.G | Babin, Barry.

Publisher: Australia Cengage Learning 2007Edition: 3rd ed.Description: xvii, 414 p.ISBN: 8131502813.Subject(s): Marketing researchDDC classification: 658.83

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Item type	Current location	Collection	Call number	Status	Barcode
Books in Stacks (S)	Main Library Science & Technology	S	658.83 ZIK (Browse shelf)	Available	182037
Books in Reference (R)	Management and Commerce Science & Technology	R	658.83 ZIK (Browse shelf)	Available	276004
Books in Stacks (S)	Management and Commerce Science & Technology	S	658.83 ZIK (Browse shelf)	Available	186681
Books in Reference (R)	Management and Commerce Science & Technology	R	658.83 ZIK (Browse shelf)	Available	186682

Browsing Management and Commerce Shelves , Shelving location: Science & Technology , Collection code: S Close shelf browser

Previous		No cover image available	No cover image available		No cover image available	No cover image available	No cover image available	Next
Previous	658.83 TUL Marketing research : measurement and method /	658.83 WEN Marketing research: management and methods /	658.83 WIL The marketing plan project manual	658.83 ZIK Essentials of marketing research /	658.83028 GRE Multidimensional scaling: concepts and applications	658.83028 GRE Multidimensional scaling: concepts and applications	658.834 DEA Economics and consumer behavior	Next

Includes glossary and index.

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Essentials of marketing research / [by] William G.Zikmund, Barry J.Babin

By: Zikmund, W.G | Babin, Barry.

Browsing Management and Commerce Shelves , Shelving location: Science & Technology , Collection code: S Close shelf browser