Marketing communications: an integrated approach / [by]P.R. Smith, Jonathan Taylor
By: SMITH, P.R | Taylor, Jonathan.
Publisher: New Delhi Kogan page 2003Edition: 3rd ed.Description: xvi, 640 p.ISBN: 8175542330.Subject(s): Marketing | Communication- marketingDDC classification: 658.802Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Reference (R) | Management and Commerce Science & Technology | R | 658.802 SMI (Browse shelf) | Available | 153096 |
Includes index.
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