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The Loyalty effect: the hidden force behind growth, profits, and lasting value

by Reichheld, Frederick F.

Publisher: Boston Harvard business school press 1996Availability: Items available for loan: Management and Commerce [Call number: 658.4 REI] (1).

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The QUEST for loyalty: creating value through partnership

by Reichheld, Frederick F | Cook, Scott, d.

Publisher: Boston A Harved Business Review Book 1996Availability: Items available for loan: Management and Commerce [Call number: 658.812 QUE] (1).

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