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541.
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Research traditions in marketing
by Laurent, Gilles [Editor] | Lilien, Gary, L [Editor] | Pras, Bernard [Editor] | Lilien, Gary, L [Editor]. Publisher: Boston Kluwer academic pub. 1994Availability: Items available for loan: Management and Commerce [Call number: 658.8 RES] (1).
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542.
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Retail marketing plans: how to prepare them how to use them
by MCDONALD, Malcolm H. B. Publisher: Oxford Butterworth- Heinemann 1997Availability: Items available for loan: Management and Commerce [Call number: 658.8 MAC] (1).
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543.
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Rethinking business to business marketing
by Sherlock, Paul. Publisher: New York The Free press 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8 SHE] (1).
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544.
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Rural marketing : targeting the non-urban consumer [by] Sanal Kumar Velayudhan
by VELAYUDHAN, Sanal Kumar. Edition: 2nd ed.Publisher: Los Angeles Response 2007Availability: Items available for loan: Management and Commerce [Call number: 658.8 VEL] (1).
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545.
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Saleasmanship /[by] Earl E.Baer
by BAER, Earl E [Author]. Publisher: New York McGraw-Hill 1972Availability: Items available for loan: Management and Commerce [Call number: 658.8 BAE] (1).
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546.
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Salesmanship and publicity / [by] Rustom S.Davar, Sohrab R.Davar, Nusli R.Davar
by DAVAR, Rustom S | Davar, Sohrab R | Davar, Nusli R. Edition: 6th ed.Publisher: New Delhi Vikas pub 1996Availability: Items available for loan: Management and Commerce [Call number: 658.8 DAV] (2).
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547.
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Selling dynamics /[by] Robert Y.Allen, Robert F.Spohn, I.Herbert Wilson
by ALLEN, Robert Y | Spohn, R.F | Wilson, I.H. Publisher: New York McGraw-Hill 1984Availability: Items available for loan: Management and Commerce [Call number: 658.8 ALL] (1).
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548.
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Selling principles and methods [by] Carlton A.Pederson,Milburn D.Wright, Barton A.Weitz.
by PEDERSON, Carlton A | WEITZ, Barton A | Wright , Milburn D. Edition: 7th ed.Publisher: Homewood Illinois Richard D. Irwin 1981Availability: Items available for loan: Management and Commerce [Call number: 658.8 PED] (1).
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549.
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Selling to the government
by Amtower, Mark. Publisher: New Jersey John Wiley & Sons 2011Availability: Items available for loan: Main Library [Call number: 658.804 AMT] (1), Management and Commerce [Call number: 658.804 AMT] (2).
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550.
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Service delivery and public sector marketing
by O'Faircheallaigh, Ciaran. Publisher: Australia Macmillan 1991Availability: Items available for loan: Management and Commerce [Call number: 658.8 SER] (2).
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551.
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Service management and marketing: managing the moments of truth in service compe
by Gronroos, Christian. Publisher: Totonto Lexington Books 1990Availability: Items available for loan: Management and Commerce [Call number: 658.8 GRO] (2).
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552.
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Services Marketing John E. G. Bateson, K. Douglas Hoffman
by BATESON, John E. G | Douglas Hoffman, K. Edition: 4th ed.Publisher: Andover Cengage Learning 2011Availability: Items available for loan: Main Library [Call number: 658.8 BAT] (1), Management and Commerce [Call number: 658.8 BAT] (1).
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553.
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Services marketing
by LOVELOCK, Christopher H. Edition: 3rd ed.Publisher: New Jersey Prentice Hall International 1996Availability: Items available for loan: Management and Commerce [Call number: 658.8 LOV] (2).
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554.
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Services marketing
by LOVELOCK, Christopher H. Edition: 2nd ed.Publisher: London Prentice-Hall International Inc. 1991Availability: Items available for loan: Main Library [Call number: 658.8 LOV] (1), Management and Commerce [Call number: 658.8 LOV] (2).
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555.
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Services marketing
by ZEITHAML, Valarie A. Publisher: New York McGraw-Hill 1996Availability: Items available for loan: Management and Commerce [Call number: 658.8 ZEI] (1).
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556.
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SERVICES marketing: integrating customer focus across the firm
by Zeithaml, Valarie A. Edition: 6th ed.Publisher: New Delhi McGraw Hill Education 2015Availability: Items available for loan: Main Library [Call number: 658.8 SER] (1), Management and Commerce [Call number: 658.8 SER] (1).
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557.
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SERVICES Marketing : integrating customer focus across the firm / [by] Valarie A.Zeithaml...[et al]
by Zeithaml, Valarie A....[et al]. Edition: 4th ed.Publisher: New Delhi Tata McGraw-Hill 2009Availability: Items available for loan: Management and Commerce [Call number: 658.8 SER] (1).
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558.
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Services marketing: people, technology, strategy
by Lovelock, Christopher. Edition: 7th ed.Publisher: Noida Pearson 2016Availability: Items available for loan: Main Library [Call number: 658.8 LOV] (1), Management and Commerce [Call number: 658.8 LOV] (4).
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559.
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Services marketing: text & cases
by NARGUNDKAR, Rajendra. Edition: 2nd ed.Publisher: New Delhi Tata McGraw-Hill 2006Availability: Items available for loan: Main Library [Call number: 658.8 NAR] (1), Management and Commerce [Call number: 658.8 NAR] (2).
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560.
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Services marketing: text and cases
by BARON, Steve. Publisher: New York Palgrave 1995Availability: Items available for loan: Management and Commerce [Call number: 658.8 BAR] (1).
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