Consumer behavior : concepts and applications / [by] David L.Loudon, Albert J.Della Bitta
By: Loudon, David L | Della Bitta, Albert J.
Publisher: New Delhi Tata McGraw-Hill 2006Edition: 4th ed.Description: xxiii, 788 p.ISBN: 70473811.Subject(s): Consumer behaviorDDC classification: 658.8342| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Stacks (S)
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Management and Commerce Science & Technology | S | 658.8342 LOU (Browse shelf) | Available | 181542 |
Includes index.
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