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Classic failures in product marketing: marketing principles violations and how t

By: Hendon, Donald W.
Publisher: Chicago NTC Business Books 1992Description: ix, 205 p.ISBN: 844234583.Subject(s): Product managementDDC classification: 658.8
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Item type Current location Collection Call number Status Date due Barcode
Books in Stacks (S) Books in Stacks (S) Management and Commerce
Science & Technology
S 658.8 HEN (Browse shelf) Available 235741

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