Hendon, Donald W.
Classic failures in product marketing: marketing principles violations and how t - Chicago NTC Business Books 1992 - ix, 205 p.
844234583
Product management
658.8 / HEN
Classic failures in product marketing: marketing principles violations and how t - Chicago NTC Business Books 1992 - ix, 205 p.
844234583
Product management
658.8 / HEN