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Marketing planning and competitive strategy / by Eugene J.Kelley

By: KELLEY, Eugene J.
Series: Prentice-Hall foundations of marketing series. Publisher: New Delhi Prentice-Hall 1976Description: xi, 132 p.-.ISBN: 62607.Subject(s): Marketing managementDDC classification: 658.8
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Books in Stacks (S) Books in Stacks (S) Management and Commerce
Science & Technology
S 658.8 KEL (Browse shelf) Available 62607

Includes index.

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