Building brand identity: a strategy for success in a hostile marketplace
By: Upshaw, Lynn B.
Publisher: New York John Wiley & Sons. 1995Description: xiv, 354 p.ISBN: 047104220X.DDC classification: 658.8343| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Stacks (S)
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Management and Commerce Science & Technology | S | 658.8343 UPS (Browse shelf) | Available | 235237 |
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