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Marketing management: text and cases / [by] Douglas J.Dalrymple, Leonard J.Parsons

Publisher: New York John Wiley 1976Edition: 6th ed.Description: x, 984 p.ISBN: 471600024.Subject(s): Marketing managementDDC classification: 658.8

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books in Stacks (S)	Management and Commerce Science & Technology	S	658.8 DAL (Browse shelf)	Available		135778

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Previous	658.8 DAH International marketing: a global perspective	658.8 DAH International marketing: a global perspective	658.8 DAL Cases in markeing management	658.8 DAL Marketing management: text and cases /	658.8 DAR THE DARTNELL Sales promotion handbook	658.8 DAV Marketing geography: with special reference to retailing	658.8 DAV Modern marketing management	Next

Index: p. I 1-I 11

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