Advertising: principles and practice / William Wells, Sandra Moriarty, John Burnett
By: Wells, William | Moriarty, Sandra | Burnett, John.
Publisher: London Pearson Education 2006Edition: 7th ed.Description: xxxi, 592 p.ISBN: 9788131714140.Subject(s): AdvertisingDDC classification: 659.1Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Stacks (S) | Management and Commerce Science & Technology | S | 659.1 WEL (Browse shelf) | Available | 245970 |
Includes glossary and index.
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