Integrated marketing communication: the holistic approach
By: YESHIN, Tony.
Publisher: Oxford Butterworth Heinemann 2003Description: xi, 354 p.ISBN: 750619236.Subject(s): MarketingDDC classification: 658.802Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books in Reference (R) | Management and Commerce Science & Technology | R | 658.802 YES (Browse shelf) | Available | 169366 |
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