Market-led strategic change: transforming the process of going to market / (Record no. 26023)

000 -LEADER
fixed length control field 00581nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211222104646.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 750632852
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark PIE
DDC Edition number 23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name PIERCY, Nigel
245 ## - TITLE STATEMENT
Title Market-led strategic change: transforming the process of going to market /
Statement of responsibility, etc. [by] Nigel Piercy
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Butterworth-Heinemann
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 665 p.-
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Butterworth-Heinemann marketing series
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Stacks (S)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Price Full call number Accession Number Date last seen item type
        Management and Commerce Management and Commerce Science & Technology 2018-07-13 Not Known 0.00 658.8 PIE 138675 2018-07-13 Books in Stacks (S)
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