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Marketing management: analysis, planning, and control (Record no. 25906)

000 -LEADER
fixed length control field	00491nam a2200181Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20211231101627.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	180712s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	876920539
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Author Mark	KOT
DDC Edition number	23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	KOTLER, Philip
245 ## - TITLE STATEMENT
Title	Marketing management: analysis, planning, and control
Statement of responsibility, etc.	/[by] Philip Kotler
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	USA
Name of publisher, distributor, etc.	Prentice-Hall
Date of publication, distribution, etc.	1980
300 ## - PHYSICAL DESCRIPTION
Extent	722 p.
500 ## - GENERAL NOTE
General note	Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type	Books in Reference (R)

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Permanent Location	Current Location	Shelving location	Date acquired	Source of acquisition	Price	Full call number	Accession Number	Date last seen	item type
				Management and Commerce	Management and Commerce	Science & Technology	2018-07-16	Not Known	0.00	658.8 KOT	135053	2018-07-16	Books in Reference (R)
				Management and Commerce	Management and Commerce	Science & Technology	2019-11-11	Not Known		658.8 KOT	71430	2019-11-11	Books in Reference (R)

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