Dagmar: defining advertising goals for measured advertising results (Record no. 10996)

000 -LEADER
fixed length control field 00446nam a2200181Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190527093042.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 844234222
041 ## - LANGUAGE
Language of text/sound track English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Author Mark DUT
DDC Edition number 23
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dutka, Solomon
245 ## - TITLE STATEMENT
Title Dagmar: defining advertising goals for measured advertising results
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lincolnwood
Name of publisher, distributor, etc. NTC Business Books
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent xii, 129 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books in Stacks (S)
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Price Full call number Accession Number Date last seen item type
        Management and Commerce Management and Commerce Science & Technology 2018-07-13 Not Known 250.00 659.1 DUT 235190 2018-07-13 Books in Stacks (S)
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