TULL, Donald S. Hawkins, Del, I
Marketing research : measurement and method / [by] Donald S.Tull, Del I.Hawkins - 6th ed. - New Delhi PHI learning 1993 - xviii, 863 p.
Glossary: p. G1-G19: Index: p. I1-I26.
8120309618
Marketing research
658.83 / TUL
Marketing research : measurement and method / [by] Donald S.Tull, Del I.Hawkins - 6th ed. - New Delhi PHI learning 1993 - xviii, 863 p.
Glossary: p. G1-G19: Index: p. I1-I26.
8120309618
Marketing research
658.83 / TUL