000 | 00449nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 180712s9999 xx 000 0 und d | ||
020 | _a72864877 | ||
082 |
_a658.8342 _bPET |
||
100 | _aPETER, J Paul | ||
245 | _aConsumer behavior and marketing strategy | ||
250 | _a7th ed. | ||
260 |
_aBoston _bMcGraw-Hill _c2005 |
||
300 | _axxv, 578 p.- | ||
440 | _aMcGraw-Hill/Irwin series in marketing | ||
650 | _aConsumer behavior | ||
942 | _cS | ||
999 |
_c9890 _d9890 |