000 00420nam a2200145Ia 4500
008 180712s9999 xx 000 0 und d
020 _a170072363
082 _a658.802
_bBRN
100 _aBrown Linden
245 _aCompetitive Marketing Strategy: Developing maintaining and defending competitive
260 _aMelbourne
_bMacarthur Press
_c1990
300 _aviii, 410 p.
650 _aMarketing-Management
942 _cS
999 _c9184
_d9184