| 000 | 00420nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a844234583 | ||
| 082 |
_a658.8 _bHEN |
||
| 100 | _aHendon, Donald W. | ||
| 245 | _aClassic failures in product marketing: marketing principles violations and how t | ||
| 260 |
_aChicago _bNTC Business Books _c1992 |
||
| 300 | _aix, 205 p. | ||
| 650 | _aProduct management | ||
| 942 | _cS | ||
| 999 |
_c8248 _d8248 |
||