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_d7341
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020 _a675201039
082 _a658.8
_bHIS
_223
100 _aHISE, Richard T.
100 _aMcDaniel, Stephen W.
245 _aCases in marketing strategy /
_c[by] Richard T.Hise, Stephen W.McDaniel
260 _aToronto
_bCharles E.Merrill pub.
_c1984
300 _axvii, 676 p.
500 _aIncludes index.
650 _aMarketing management
942 _cS