000			00388nam a2200157Ia 4500
008			180712s9999 xx 000 0 und d
020			_a256037132
082			_a659.1 _bQUE
100			_aQUELCH, John A.
245			_aCases in advertising and promotion management
250			_a2nd ed.
260			_aPlano _bBusiness _c1987
300			_axv, 759 p.
650			_aAdvertising
942			_cS
999			_c7306 _d7306