| 000 | 00381nam a2200133Ia 4500 | ||
|---|---|---|---|
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a047104220X | ||
| 082 |
_a658.8343 _bUPS |
||
| 100 | _aUpshaw, Lynn B. | ||
| 245 | _aBuilding brand identity: a strategy for success in a hostile marketplace | ||
| 260 |
_aNew York _bJohn Wiley & Sons. _c1995 |
||
| 300 | _axiv, 354 p. | ||
| 942 | _cS | ||
| 999 |
_c6554 _d6554 |
||