| 000 | 00535nam a2200193Ia 4500 | ||
|---|---|---|---|
| 999 |
_c6335 _d6335 |
||
| 005 | 20190806152030.0 | ||
| 008 | 190806b ||||| |||| 00| 0 eng d | ||
| 020 | _a743249380 | ||
| 041 | _aEN | ||
| 082 |
_a658.827 _bAAK _223 |
||
| 100 | _aAAKER, David A | ||
| 245 | _aBrand portfolio strategy: creating relevance, differentiation, energy, leverage, and clarity | ||
| 260 |
_aNew York _bFree press _c2004 |
||
| 300 | _axviii, 348 p. | ||
| 500 | _aInclude Index,Notes | ||
| 509 | _aNS | ||
| 650 | _aBrand name products | ||
| 942 | _cS | ||