000 00538nam a2200217Ia 4500
999 _c6310
_d6310
005 20230724125851.0
008 180712s9999 xx 000 0 und d
020 _a70527334
041 _aEN
082 _a658.8
_bRIE
_223
100 _aRIES, Al
245 _aBottom-Up marketing
_c/ by Al Ries, Jack Trout
260 _aNew York
_bMcGraw-Hill
_c1989
300 _axiv, 226 p.
500 _aIncludes index.
509 _aNS
650 _aMarketing
650 4 _aAdvertising
_9304
700 _9149309
_aTrout, Jack
_eaut
942 _cS