000 | 00590nam a2200217Ia 4500 | ||
---|---|---|---|
999 |
_c58591 _d58591 |
||
005 | 20230320144816.0 | ||
008 | 180710s9999 xx 000 0 und d | ||
020 | _a87317 | ||
041 | _aEN | ||
082 |
_a658 _bENG _223 |
||
100 |
_aENGEL, James F. _eaut |
||
100 |
_aTalarzyk, W.Wayne _eaut |
||
100 |
_aLarson, Carl M. _eaut |
||
245 |
_aCases in promotional strategy _c/[by] James F.Engel, W.Wayne Talarzyk, Carl M.Larson |
||
260 |
_aHomewood _bRichard D.Irwin _c1971 |
||
300 | _ax, 382 p. | ||
500 | _aIncludes index. | ||
509 | _aNS | ||
650 | _aManagement | ||
942 | _cS |