000 00486nam a2200193Ia 4500
999 _c5276
_d5276
005 20221014150746.0
008 180712s9999 xx 000 0 und d
020 _a304314110
041 _aEN
082 _a658.8
_bCAN
_223
100 _aCANNON, Tom
245 _aBasic marketing: principles and practice
250 _a2nd ed.
260 _aLondon
_bCassell
_c1990
300 _axii, 369 p.
500 _aIncludes glossary and index.
650 _aMarketing management
942 _cR