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999 _c41987
_d41987
005 20211221145604.0
008 180712s9999 xx 000 0 und d
020 _a8120309146
082 _a658.8
_bPAY
_223
100 _aPAYNE, Adrian
245 4 _aThe essence of services marketing /
_c[by] Adrian Payne
260 _aNew Delhi
_bPrentice-Hall of India
_c1998
300 _ax, 253 p.
500 _aIncludes index.
650 _aMarketing management
942 _cS