000 00565nam a2200181Ia 4500
999 _c4097
_d4097
005 20221228143327.0
008 180712s9999 xx 000 0 und d
020 _a0072864710
082 _a658.8
_bPER
_223
100 _aPERREAULT., Jr., William D.
100 _aMcCarthy, E.Jerome
245 _aApplications in basic marketing :
_bclippings from the popular business press /
_cWilliam D.Perreault., Jr., E.Jerome McCarthy
260 _aNew York
_bMcGraw-Hill/ Irwin
_c2005
300 _avii, 215 p.
509 _aNS
650 _aMarketing research
942 _cS