000 00551nam a2200193Ia 4500
999 _c33061
_d33061
005 20220525120424.0
008 180712s9999 xx 000 0 und d
020 _a013708059X
082 _a658.8
_bKOT
_223
100 _aKOTLER, Philip
100 _aArmstrong, Gary
245 _aPrinciples of marketing management
_c/[by] Philip Kotler, Gary Armstrong
250 _a4th ed.
260 _aNew Jersey
_bPrentice-Hall/ International I
_c1989
300 _axxiv, 660 p.
500 _aIncludes index.
650 _aMarketing management
942 _cR