| 000 | 00544nam a2200193Ia 4500 | ||
|---|---|---|---|
| 999 |
_c32821 _d32821 |
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| 005 | 20220111153302.0 | ||
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a8176494003 | ||
| 082 |
_a659.1 _bLEE _223 |
||
| 100 | _aLEE, Monlee | ||
| 100 | _aJohnson, Carla | ||
| 245 |
_aPrinciples of advertising: a global perspective / _c[by]Monlee Lee, Carla Johnson |
||
| 260 |
_aNew Delhi _bViva books _c2003 |
||
| 300 | _axvii, 355 p. | ||
| 500 | _aIncludes index. | ||
| 650 | _aAdvertising | ||
| 650 | 0 |
_a Publicity (S. L) _9123440 |
|
| 942 | _cS | ||