| 000 | 00401nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a875846726 | ||
| 082 |
_a658.8 _bTED |
||
| 100 | _aTEDLOW, Richard S. | ||
| 245 | _aNew and Improved: the story of mass marketing in America | ||
| 260 |
_aBoston _bHarvard Business School Press _c1996 |
||
| 300 | _axxx, 483 p. | ||
| 650 | _aMarketing | ||
| 942 | _cS | ||
| 999 |
_c28930 _d28930 |
||