000 00595nam a2200217Ia 4500
999 _c26008
_d26008
005 20220311092827.0
008 180712s9999 xx 000 0 und d
020 _a205105696
041 _aEN
082 _a658.8
_bSCH
_223
100 _aSCHOELL, William F.
100 _aGuiltinan, J.P.
245 _aMarketing: contemporary concepts and practices
_c/[by] William F.Schoell, Joseph P.Guiltinan
250 _a3rd ed.
260 _aBoston
_bAllyn and Bacon
_c1988
300 _axxv, 762 p.
500 _aIncludes glossary and index.
509 _aNS
650 _aMarketing
942 _cS