000 00557nam a2200205Ia 4500
999 _c26005
_d26005
005 20221019112955.0
008 180712s9999 xx 000 0 und d
020 _a981243898X
041 _aEN
082 _a658.8
_bMAR
_223
100 _aHoffman, K. Douglas [et al.]
245 _aMARKETING:
_bbest practices
_c/ K. Douglas Hoffman ...[et al.]
250 _a2nd ed.
260 _a[Australia]
_bSouth-Western
_c2003
300 _axxii, 647 p.
500 _aIncludes appendix, glossary & indexes
509 _aNS
650 _aMarketing
942 _cS