000 00604nam a2200217Ia 4500
999 _c25969
_d25969
005 20230216130839.0
008 180712s9999 xx 000 0 und d
020 _a8120309618
041 _aEN
082 _a658.83
_bTUL
_223
100 _aTULL, Donald S.
100 _aHawkins, Del, I
245 _aMarketing research
_b: measurement and method /
_c[by] Donald S.Tull, Del I.Hawkins
250 _a6th ed.
260 _aNew Delhi
_bPHI learning
_c1993
300 _axviii, 863 p.
500 _aGlossary: p. G1-G19: Index: p. I1-I26.
509 _aNS
650 _aMarketing research
942 _cR