000 00397nam a2200157Ia 4500
008 180712s9999 xx 000 0 und d
020 _a24218219
082 _a658.8
_bTUL
100 _aTULL, Donald S.
245 _aMarketing research: measurement & method
250 _a5th ed.
260 _aNew York
_bMacmillan
_c1990
300 _axxii, 836 p.
650 _aMarketing research
942 _cS
999 _c25967
_d25967