000 | 00632nam a2200229Ia 4500 | ||
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999 |
_c25939 _d25939 |
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005 | 20230328093312.0 | ||
008 | 180712s9999 xx 000 0 und d | ||
020 | _a70407053 | ||
041 | _aEN | ||
082 |
_a658.8 _bMAS _223 |
||
100 | _aMason, Ralph E. | ||
100 | _aRath, Patricia Mink | ||
100 | _aHusted, Stewart W. | ||
245 |
_aMarketing practices and principles _c/ Ralph E.Mason, Patricia Mink Rath, Stewart W.Husted |
||
250 | _a4th ed. | ||
260 |
_aNew York _bMcGraw-Hill book _c1986 |
||
300 | _aviii, 439 p. | ||
500 | _aIncludes index. | ||
509 | _aNS | ||
650 | _aMarketing management | ||
942 | _cS |