000 00417nam a2200157Ia 4500
008 180712s9999 xx 000 0 und d
020 _a471601659
082 _a658.8
_bDAL
100 _aDalrymple, Douglas J.
245 _aMarketing management: strategy and cases
250 _a5th ed.
260 _aNew York
_bJohn Wiley & Sons.
_c1990
300 _axiii, 958 p.
650 _aMarketing - Management
942 _cS
999 _c25919
_d25919