000			00551nam a2200181Ia 4500
999			_c25916 _d25916
005			20220215150815.0
008			180712s9999 xx 000 0 und d
020			_a8120311787
082			_a658.8 _bKOT _223
100			_aKOTLER, Philip
245			_aMarketing management: analysis, planning, implementation, and control / _c[by]Philip Kotler
250			_a9th ed.
260			_aNew Delhi _bPrentice- Hall _c1998
300			_axxxvii, 789 p.
500			_aAppendix: p. A 1- A 13; Index: p. I 1- I 35
650			_aMarketing management
942			_cS