000 00433nam a2200157Ia 4500
008 180712s9999 xx 000 0 und d
020 _a132435284
082 _a658.8
_bKOT
100 _aKOTLER, Philp
245 _aMarketing management: analysis, planning, implementation and control
250 _a9th ed.
260 _aNew Jersey
_bPrentice Hall
_c1997
300 _axxvii, 508 p.
650 _aMarketing management
942 _cS
999 _c25912
_d25912