000 | 00433nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 180712s9999 xx 000 0 und d | ||
020 | _a132435284 | ||
082 |
_a658.8 _bKOT |
||
100 | _aKOTLER, Philp | ||
245 | _aMarketing management: analysis, planning, implementation and control | ||
250 | _a9th ed. | ||
260 |
_aNew Jersey _bPrentice Hall _c1997 |
||
300 | _axxvii, 508 p. | ||
650 | _aMarketing management | ||
942 | _cS | ||
999 |
_c25912 _d25912 |