000 00547nam a2200205Ia 4500
999 _c25905
_d25905
005 20220526101250.0
008 180712s9999 xx 000 0 und d
020 _a135573890
041 _aEN
082 _a658.8
_bKOT
_223
100 _aKOTLER, Philip
245 _aMarketing management: analysis, planning, and control
_c/[by]Philip Kotler
250 _a2nd ed.
260 _aNew Jersey
_bPrentice-Hall
_c1972
300 _axiv, 884, xviii p.
500 _aIncludes index.
509 _aNS
650 _aMarketing management
942 _cS