000 00373nam a2200145Ia 4500
008 180712s9999 xx 000 0 und d
020 _a860036650
082 _a658.8
_bBAK
100 _aBAKER, Michael J.
245 _aMarketing and competitive success
260 _aNew York
_bPhilip Allan
_c1989
300 _avii, 200 p.
650 _aMarketing management
942 _cS
999 _c25830
_d25830