| 000 | 00452nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 180712s9999 xx 000 0 und d | ||
| 020 | _a075065225X | ||
| 082 |
_a658.8 _bPIE |
||
| 100 | _aPIERCY, Nigel F. | ||
| 245 | _aMarket- Led strategic change: a guide to transforming the process of going to ma | ||
| 250 | _a3rd ed. | ||
| 260 |
_aOxford _bButterworth- Heinemann _c2002 |
||
| 300 | _axvi, 762 p. | ||
| 650 | _aMarketing management | ||
| 942 | _cS | ||
| 999 |
_c25786 _d25786 |
||