000 | 00437nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 180712s9999 xx 000 0 und d | ||
020 | _a30541646 | ||
082 |
_a658.8 _bBAT |
||
100 | _aBateson, John E.G. | ||
245 | _aManaging services marketing: text and readings | ||
250 | _a2nd ed. | ||
260 |
_aFort Worth _bThe Dryden Press _c1992 |
||
300 | _axiv, 594 p. | ||
650 | _aServices industries- Marketing-management | ||
942 | _cS | ||
999 |
_c25526 _d25526 |