000 | 00670nam a2200217Ia 4500 | ||
---|---|---|---|
999 |
_c23201 _d23201 |
||
005 | 20220106102414.0 | ||
008 | 180712s9999 xx 000 0 und d | ||
020 | _a750646152 | ||
082 |
_a658.8 _bMAC _223 |
||
100 | _aMcDONALD, Malcolm | ||
100 | _aRogers, Beth. | ||
100 | _aWoodburn, Diana. | ||
245 |
_aKey customers: how to manage them profitably / _c[by] Malcolm Mc Donald, Beth Rogers, Diana Woodburn |
||
260 |
_aOxford _bButterworth- Heinemann _c2001 |
||
300 | _axxii, 320 p.- | ||
440 | _aChartered institute of marketing | ||
500 | _aIncludes index. | ||
650 | _aMarketing management | ||
650 | 0 |
_a Customer service _9122167 |
|
942 | _cS |