000 | 00540nam a2200205Ia 4500 | ||
---|---|---|---|
999 |
_c22174 _d22174 |
||
005 | 20221027110311.0 | ||
008 | 180712s9999 xx 000 0 und d | ||
020 | _a9780199602131 | ||
041 | _aEN | ||
082 |
_a658.8 _bPAL _223 |
||
100 | _aPalmer, Adrian | ||
245 |
_aIntroduction to marketing: _btheory and practice _c/ Adrian Palmer |
||
250 | _a3rd ed. | ||
260 |
_aOxford _bOxford Univ. Press _c2012 |
||
300 | _axxiii, 551p. | ||
500 | _aincludes glossary and index. | ||
509 | _aNS | ||
650 | _aMarketing | ||
942 | _cR |