000 00420nam a2200145Ia 4500
008 180712s9999 xx 000 0 und d
020 _a132087456
082 _a658.8
_bVOG
100 _aVOGELE, Siegfried
245 _aHandbook of direct mail: the dialogue method of direct written sales communicati
260 _aNew York
_bPrentice-Hall
_c1992
300 _axvi, 323 p.
650 _aMarketing research
942 _cR
999 _c18721
_d18721