000 00398nam a2200157Ia 4500
008 180712s9999 xx 000 0 und d
020 _a395710456
082 _a658.848
_bJEA
100 _aJEANNET, Jean-Pierre
245 _aGlobal marketing strategies
250 _a3rd ed.
260 _aBoston
_bHoughton Mifflin
_c1995
300 _axxv, 896 p.
650 _aMarketing management
942 _cS
999 _c17892
_d17892